Business Lessons Learned From HGTV (Part I)

The dichotomy of the creative professional is understanding just how much of one’s self goes into any given project. After all, they’re hiring you because they want to work with you and want your special spark and brand of creativity. Until they don’t.

Marketing A Stellar Smile

It would seem that the general public’s fascination with all things reality TV has bled into the dental care aisle.

(too much) Skin (not too) Deep

Young girls have incredible buying power and clout and what they’re spending on and eager to see over all else is a squeaky clean barely pubescent boy and a film extolling the virtues of abstinence.